ninth international conference

The purpose of any business and entrepreneurial effort cannot be solely to earn profit. Organizations need to work for every section of the society and thus in a way are responsible towards the society. No society can progress if it over exploits its resources, if there exists a disparity amongst the sections of the society and above all if people are not happy in the society. Business practices which are financially and socially viable are considered to bring prosperity in the society. The changing consumer behaviour has initiated a society-wide movement towards sustainability and the quality of the environment mainly depends upon the level of knowledge, attitudes, values and practices of consumers. The pro-environmental behaviours of the consumers have forced the organizations to propose environmental friendly sustainable business modelsand balance it with financial objectives.

The concept of entrepreneurship is believed to refer to the development of new ideas and opportunities within large or established businesses, directly leading to the improvement of organizational profitability and an enhancement of competitive position or the strategic renewal of an existing business. Within that system, the notion of innovation is at the very core of entrepreneurship - the two inseparably bound together and responsible for driving calculated and beneficial risk-taking. Taking it one step further, corporate entrepreneurship may even significantly alter the balance of competition within an industry or create entirely new industries through this act of internal innovation. Entrepreneurship is especially crucial for large companies, enabling theseorganizations - that are traditionally averse to risk- taking - to innovate, driving leaders and teams toward an increased level of corporate enterprising. In modern business, one of the primary tasks of the business leader is to foster an environment in which entrepreneurial thinking is encouraged and readily takes places. Promoting this culture by freely encouraging creativity (and thereby innovation), business leaders motivated toward corporate entrepreneurship must continuously strive to exude and build trust, embracing the risk to fail and inspiring those around them to take similar calculated risks.
The world urgently needs leaders who can transcend current economic models - associated with great wealth as well as deep social and ecological dilemmas - and create viable alternatives. The Global Prosperity equips individual with new approaches to prosperity and its measurement, empowering them as international transition leaders. Wealth alone does not make for a happy and successful society. Measuring success based solely on wealth, therefore, misses the many nuances of human well-being.

Global prosperity should be defined as much by human freedom, sound democracy, vibrant society, and entrepreneurial opportunity as it is by a growingeconomy. As the global economy has become increasingly complex and fast-moving, real-time and robust data are ever more crucial for understanding our most pressing challenges—and the solutions needed to tackle them.
Happiness is a mental or emotional state of well-being which can be defined by positive or pleasant emotions ranging from contentment to intense joy. More than simply positive mood, happiness is a state of well¬being that encompasses living a good life—that is, with a sense of meaning and deep satisfaction. Research shows that happiness is not the result of bouncing from one joy to the next; achieving happiness typically involves times of considerable discomfort. Genetic makeup, life circumstances, achievements, marital status, social relationships, even your neighbours—all influence how happy you are or can be. The research suggests that happiness is a combination of how satisfied you are with your life at personal and work place. The good news is, with consistent effort, this can be offset. In other words, you have the ability to control how you feel—and with consistent practice, you can form life-long habits for a more satisfying and fulfilling life in personal and work place.


PIMR Thirteenth International Conference on “Global Business Practices For Sustainability, Inclusive Growth And Happiness” invites empirical and conceptual research papers from academicians, professionals, consultants, practitioners, research scholars and students related to the themes and subthemes of the conference.

Publication Of Full Papers

Papers selected by the review board will be considered for publication in
  • ISSN Journal or
  • ISBN Book to be released during the International Conference-2019
  • ninth international conference

    With the advent of Globalization the intense competition has emphasized the need of Quality in Education, Enhanced Entrepreneurial Skills and Exemplary Business Practices for enhancing wealth and well being in society in general and business in particular. Using quality management practices with required infrastructure makes it possible for establishing and sustaining a competitive advantage. Imparting quality education will inculcate entrepreneurial skills and will help business organizations to grow and develop. Education and entrepreneurial skill will lead to self-empowerment, self-reliance and economic sustainability which will bring positive social change.

    ninth international conference

    India officially the Republic of India, is a country in South Asia. It is the seventh-largest country by area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world. It is home to the Indus Valley Civilization and a region of historic trade routes and vast empires. The Indian economy is the world's ninth-largest by nominal GDP and third-largest by purchasing power parity (PPP). Following market-based economic reforms in 1991, India became one of the fastest-growing major economies; it is considered a newly industrialized country. A multi lingual, multi ethnic society of India is home to a diversity of wild life and variety of protected habitats.


    Indore is the largest city of the Indian state of Madhya Pradesh. It serves as the headquarters of both Indore District and Indore Division. A central power city, Indore exerts a significant impact upon commerce, finance, media, art, fashion, research, technology, education, and entertainment and has been described as the commercial capital of the state. It boasts of well developed industrial areas like Dewas and Pithampur where major industrial houses have production facilities. Indore is home to the Madhya Pradesh Stock Exchange, India's third oldest stock exchange. Indore's real estate market is among the most expensive in the state. Numerous Schools, Colleges, and universities including Engineering and Management Institutions are located in Indore, including IIM Indore and IIT Indore. Soon Indore will be the IT hub of central India. Companies like TCS and Infosys will setup their new ventures at Super Corridor. Super Corridor is new industrial area of Indore which is developed by M.P. Government for IT and Medical Hub. Indore was ruled by the Holkars from 1728, when the region was granted to them by Bajirao Peshwa. In the beginning of the Holkar reign Maheshwar town close to Indore, famous for its sarees, was the capital. In 1818, the capital was shifted to Indore by Rani Ahilyabai, daughter-in-law of Malhar Rao Holkar. The Holkars contributed significantly to the development of Indore. The soil of Malwa has nurtured many illustrious sons and daughters, prominent among whom are Dagar Brothers, M. F. Hussain, Lata Mangeshkar, Guru Deolalikar, Vishnu Chinchalkar, Baba Dike, Col. C. K. Naidu, Capt. Mushtaq Ali, Chandu Sarvate and many others.

    Connectivity to Indore : Indore is well-connected by road, rail and air routes. There are direct train connections linking the city with Mumbai, Delhi, Ahmedabad, Kolkata, Nagpur, Jaipur, Udaipur, Hyderabad, Cochin, Chennai and several other cities. The Agra-Mumbai Road (National Highway 3) passes through Indore. Indore is served by the Devi Ahilyabai Holkar International Airport, about 8 km from the city. This airport has also new state-of-art terminal for national and international flights. It is the busiest airport in the states of Madhya Pradesh and Chhattisgarh and also serves as a hub for international cargo. The airport has been operating services by Air India, Jet Airways Konnect, Jet Airways, Jet Lite, IndiGo, SpiceJet connecting Ahmedabad, Bangalore, Bhopal, Chandigarh, Delhi, Hyderabad, Jabalpur, Jaipur, Jodhpur, Kolkata, Lucknow, Mumbai, Nagpur, Patna, Pune, Raipur, Srinagar and Visakhapatnam. Bhopal, the capital of Madhya Pradesh, is located about 180 kms. to the east of Indore, and is a junction for trains bound for North, East and West. Indore is well connected to Bhopal with buses leaving for Indore every 30 minutes.

    Indore climate

    Climate: Indore has a borderline humid subtropical climate (Koppen climate classification Cwa) and tropical savanna climate (Aw). Three distinct seasons are observed: summer, monsoon and winter. The nights of Malwa are termed as 'Shab-E-Malwa'. Indore enjoys a moderate rainfall. Rains strike Indore around the third week of June and continue well into September. In the month of January, Average high temperature is 25.5o C, Average low temperature is 4.2° C.

    Places of Interest in and around Indore: Interesting examples of Holkar architecture, such as Rajwada and Lalbagh Palace are found in Indore. There are places of religious significance like Sheesh Mahal, a Jain temple, Bijasan Mandir, Harsiddhi and others. Ujjain and Omkareshwar are important religious centers located within a radius of 100 kms of Indore, two of the twelve Jyotirlingas are located in these centers. The reigning deities are Mahakaleshwar and Omkareshwar respectively. Maheshwar, the original capital of Holkars and Mandu, the once thriving socio cultural centre, which was founded by the Nawab of Malwa are located nearby. Mandu is known for the romantic legend of Baz Bahadur and Rani Rupmati. The ruins are a mute testimony to these two great lovers and patrons of music and art.

    Prestige Institute of Management and Research

    Prestige Institute of Management and Research is conceived as a unique growth oriented institution of professional education and training. The Institute had in its genesis the solemn objective of catering to the educational and training needs of the students, non-resident Indians, foreigners residing in India, defense personnel and executive from industry and government. The uniqueness of the Institute lies in its provision for elaborate spectrum of professional programs under one roof, on-the-job training, semester university examination, emphasis on qualitative education/training and building of cultural values and development of dynamic personality. The Institute had made a beginning in 1994 by introducing MBA (Core) and MBA (Part Time) programs, an undergraduate program in management discipline (Bachelor of Business Administration). The Institute, also started, Masters Program in MBA (Marketing Management), MBA (International Business), MBA (Financial Administration), MBA (Personnel Management), MBA ( Advertising and Public Relations), Bachelor of Computer Applications, B. Com. (Hons.), Masters and Bachelor in Mass Communication, BBA (Foreign Trade), BA (MC), BA LLB (Hons), B.Com LLB( Hons), BBA & LLB (Hons). The Institute is also a recognized research centre for Ph.D. program in Management. It aims at becoming one of the best self-financed education and training centers in the country. The Institute is an Autonomous Institution since 2006. It has been accredited by National Assessment and Accreditation Centre (NAAC) and has received NAAC 'A' Grade Accreditation by UGC twice consecutively in 2009 and 2014. It is an ISO 9001:2008 certified Institute. It is recognized by University Grants Commission under 2(f) and 12 (b). Its MBA program has been accredited by National Board of Accreditation under AICTE since 2000 and has been re-accredited in 2003 and further re-reaccredited in 2012. It has been ranked consistently in the upper edge of top ranking business schools in the nation-wide surveys carried out by the agencies like Business Today, Cosmode, Ministry of Human Resource Development, Business India and Outlook which has enabled the Institute to achieve significant position amongst B-schools in the country. The achievement of the Institute in a short span of Twenty one years of its existence has been widely appreciated.

    Sub THEMES

    Research Papers can be submitted on broad sub-themes mentioned below. However research papers can also be submitted on any related area or discipline under the broad theme of conference.

    Best Business Practices

    • Redefining Sustainable Business
    • Business Practices for Developing Economies
    • Sustainability ManagementTrends&Opportunities
    • Green Businesses
    • Sustainable Growth & Development
    • Innovations inTechnology
    • Best Business Practices in Management
    • Best Business Practices in Education Sector
    • Economic &Social aspect of Sustainable Development
    • Global Warming &Green Energy Options
    • Waste Management &Sustainability
    • Recycling Technologies

    Entrepreneurial Practices

    • Entrepreneurship &Sustainable Development
    • Rural Entrepreneurship
    • Role of IT in Entrepreneurship
    • Entrepreneurship and Women
    • Start-up Ecosystem
    • Entrepreneurship and Global Prosperity
    • Innovative Entrepreneurial Practices


    • Inclusive Growth —Challenges &Opportunities.
    • Global Prosperity and Education
    • Inclusive Growth in Management Systems.
    • Global Prosperity and Management Practices.
    • Natural Resources—Key to Inclusive Growth.
    • Infra structural development.
    • Role of IT in Global Prosperity.
    • Role of NGO's & SHGs in Prosperity
    • CSR &Global Prosperity


    • Wellbeing &Optimism
    • Workplace Happiness
    • Family Happiness
    • Environmental Happiness
    • Happiness and Quality of Life
    • Happiness in Global & National Perspectives
    • Socio-Economic Policy and Happiness
    • Technology& Happiness

    Who Should attend?


    Last Date for Submission of Full Paper along with Abstract(s) December 25, 2018
    Intimation of Acceptance December 20,2018
    Early Bird Registration December 26, 2018
    Last date of Registration December 31, 2018
    Registration fee for participants
    Residential Non- Residential
    Senior Managers/Practitioners Rs. 4000 Rs. 3000
    Academicians (Faculty/ Consultants) Rs. 3500 Rs. 2000
    Research Scholars Rs. 2000 Rs. 1000
    Accompanying Spouse Rs. 1800 ----
    Foreign Delegates US $ 150 US $ 100
    Foreign Students US $ 100 US $ 75
    *Early Bird Registration will get 10% discount ** Foreign Delegates can make online presentations. Registration Fee For online presentation is US$ 50 Registration Details:
    Please send Registration Form along with DD of appropriate amount (as mentioned in the attached Brochure) in favor of “PIMR National Conference” payable at Indore (India). You can also register by paying registration fee through NEFT facility. For NEFT payment please find following information
    Account Name PIMR National Conference
    Account Number 2892012100000092
    Branch Name PIMR Sch. No. 54, Indore
    Branch Code 6251
    IFSC Code PUNB0625100
    MICR Code 452024015


    Payment Details
    Demand Draft
    Online Payment
    Please inform us by putting a tick mark on any one of the statements.
    1. I would like to register as a Residential Delegate
    2. I would like to register as a Non-Residential Delegate


    This is certify that the research paper submitted by me/us for presentation and possible publication in the twelfth PIMR International Conference as mentioned above is an original work of the author/s. The paper has neither been published/presented nor sent for publication anywhere else.

    PIMR Sixteenth Best Ph.D. Thesis Award in Management


    February 9-10, 2019

    1. The Contest is open to full time faculty members of B- Schools in India and Abroad other than the faculty members of Prestige Group of Institutions.
    2. Five copies of the Abstract/ Summary of the Ph.D. thesis duly typed in double space must be submitted along with a soft copy in the format of 12 point text single font — Calibri in MS Word by the Contestants.
    3. The Abstract/Summary should contain topic of the thesis, rationale, objectives, method (study, design, sample and tools), salient findings and implications of the study.
    4. To be eligible for admission to the Contest, the Ph.D. degree must have been awarded between January 2015 and October 2017.
    5. The Abstract/Summary of the thesis should be routed through Head of the B-School to which the Contestant belongs. The title of the thesis should be indicated by the Head of the B-School in the covering letter while forwarding the entry for the Contest.
    6. The Abstract/Summary of the Ph.D. thesis must be accompanied by proof of the award of the degree.
    7. The Abstracts/Summaries will be screened by a Panel of Subject Experts and three best candidates will be invited to make presentation based on complete thesis before the Panel.
    8. The last date for receipt of entries is December 30, 2017 in the office of the Director, Prestige Institute of Management and Research, 2 Education and Health Sector, Scheme # 54, Near Bombay Hospital, Indore-452 010 Madhya Pradesh, INDIA


    The Contestants invited for presentation will not be charged delegate fee &will be provided free lodging & boarding facilities during the Conference. The Institute will reimburse to &fro train fare of the shortest route of participant by second class AC

    Third PIMR Best Research Paper Contest


    February 9-10, 2019

    1. The Contest is open to full time faculty members of B-Schools in India and abroad other than the faculty members of Prestige Group of Institutions. Each participant can submit only one paper.
    2. Participants should submit soft copy of the paper (in PDF file) through email (entered in 1.5 line spacing with appropriate margin using Times New Roman font size 12) along with a brief profile of the author(s), clearly mentioning that you wish to participate in PIMR best research paper contest.
    3. The paper should normally be restricted to a maximum of around 20 pages. An abstract of the paper entered in 1.5 line spacing, not exceeding two pages, must also be sent along with paper.
    4. The research paper should be an original contribution in any of the functional areas of social sciences and should not be published or presented anywhere else.
    5. A panel of referees will evaluate all submissions prior to the contest. After review the selected papers will be called for presentation before the panel.
    6. The last date for receipt of entries is December 30, 2018.


    The winners of this contest would be awarded with a cash prize of Rs. 10,000 (for winner) and Rs. 5,000 (for runner-up). All participants will receive Certificate of Participation. The Contest will be held on 09th February 2019.

    PIMR Second Best Case Study Contest


    February 9-10, 2019

    1. The Contest is open to Academicians of B-Schools in India and Abroad other than the faculty members of Prestige Group of Institutions.
    2. Soft copy of the original case study along with the teaching notes can be submitted in .docx and .pdf format individually or as a team of faculty member or doctoral student affiliated with any B-school or university.
    3. The cases must be original case on social sciences, management and or related to the conference theme.
    4. The case study must be developed and written after January 2010. Equal importance will be given to the case and the teaching note for evaluation. Case study without teaching notes will not be entertained for the contest.
    5. The entry must be forwarded by the head of the institution for its eligibility in the Contest. The last date for receipt of entries is December 30, 2018.
    6. Selected entries will be invited for presentation. The participants will be informed latest by January 10, 2019 after screening. The selected entries will be given 15 minutes for presentation followed by Q &A.
    7. Decision of the Judges Panel will be final.
    8. Case study enrolled for the contest will be a copyright of the institute. The case study may also be published after subsequent screening from the reviewers in any of the institute’s publications. Case studies selected by review committee will be considered for publication in ISSN Journal.


    The top three winners of the competition will be provided free lodging and boarding facilities.

    The Institute will reimburse top three winners to and fro train fare of the shortest route by second class A/C.

    Case will get best Publication

    NO registration charges are required for Best Case Contest for Delegates already registered for International Conference.

    Paper Submission Guildelines

    1. ABSTRACT of minimum 150 to 200 words must be typed clearly in Calibri font of size 12; clearly mentioning Title of Paper and Name, Affiliation and Contact Details of Author(s) with at least three key words.
    2. FULL PAPERmust be submitted in English, with MS Word docx format, typed clearly in Calibri font of size 12; clearly mentioning Title of Paper (typed in Calibri font of size 14 in upper the lower case letters, bold and flush to the left margin.) on A4 size paper in 1.5 line-spaced with adequate margins on both sides. Use a single column layout with left and right margins justified. The paper should be well structured with proper indexing.
    3. REFERENCESshould include in case of paper/article - Name of Author(s), Year of Publication, Title of Paper/Article, Name of Journal, Volume (Number) and Page Number(s). In case of book it should include - Name of Author(s), Year of Publication, Title of book, Place of Publication, Name of Publisher and Page Number(s).
    4. EXAMPLE
      • Balmer, J.M.T. and Dinnie, K. (1999). Corporate Identity and Corporate Communications. Corporate Communications: An International Journal, 4(4), 182-92.
      • Lucas, Henry C. (2008). Information Technology for Management, New Delhi, Tata McGraw-Hill, 76.
    5. TABLES/ANNEXURE should be given after references. Figures can appear within the text.
    6. The Abstract and full paper should be submitted in soft copy to the following:


    For details, please contact either of the following:

    Dr. Yogeshwari Pathak Conference Chairperson & Director PIMR, Indore
    Dr. R.K.Sharma Conference Co-Chairperson & Professor PIMR, Indore
    Dr. Tarun Kushwaha Conference Coordinator, PIMR

    Dr. Manish Joshi Conference Coordinator, PIMR
    Dr. Sopnamayee Acharya Conference Coordinator, PIMR Indore
    Prof. Swati Rai Conference Coordinator, PIMR Indore